A remarkable campaign was launched on Saturday 16 January in the Tanzanian city of Arusha…
Namely, an interactive radio campaign to make the inhabitants of Arusha and its surroundings aware of the importance of safe and healthy food for everyone. It is no coincidence that this launch took place at the famous Kilembero market, the place where food products find their way to the consumers of Arusha.
In the following weeks, 12 radio sessions will be broadcasted on different topics related to local, safe and healthy food. Technical experts, farmers and consumers will grab the microphone to set out several aspects as to why safe and healthy food is so important and how the local food system can be improved to make healthy food more affordable and accessible to all.