To effectively resolve the lack of reliable production data, which limits its ability to develop an effective strategy for marketing its members' rice and to negotiate effectively with its customers, FEPROBA decided to test digital solutions to better control its statistics.
The implementation of this business model has experienced constraints resulting in little or no availability of production data. These difficulties have had major consequences in the management of FEPROBA, including slowness in collecting paddy, poor planning, and non-compliance with deadlines for delivering the product to the customers. This situation does not yet allow FEPROBA to implement a clear strategy for accessing the rice market.
On the other hand, FEPROBA and its members carry out mass production without considering the specifications of market demand in terms of variety and size of rice. Occasionally, the quality of the paddy or white rice production of the farmers does not meet the requirements of traders who want to align with market demand.
The challenges for FEPROBA are:
FEPROBA plans to create a digital solution to overcome its constraints and to promote the commercialisation/sale of the production of its members. On the other hand, it plans to have a guaranteed quality process for rice to comply with the market requirements.
FEPROBA plans to create a digital solution to overcome its constraints and to promote the commercialisation/sale of the production of its members. On the other hand, it plans to have a guaranteed quality process for rice to comply with the market requirements. This will be achieved through the following strategy:
In practice, this will result in:
Generation Food is part of Rikolto's international program Food Smart Cities program. In various cities around the world, including Ouagadougou, Arusha, Arusha, Leuven, and Quito, Rikolto supports municipalities in formulating sustainable food policies and putting them into practice. In co-creation with universities, businesses, local food production/distribution initiatives, municipalities and farmers' cooperatives, we are developing business models (from farm to fork) that make the transition to sustainable cities possible. Through Generation Food, Rikolto advocates for the active participation of young people in the development of the future food system.
FEPROBA Federation of Farmers in the Anambé Bassin
FEPROBA brings together 5,449 physical persons belonging to four (04) Hydraulic Unions whose members are 264 Economic Interest Groups (GIE), a union of women parboilers and an Association of Breeders of the Anambé Basin.
